Published work
Web products and experiences that connect business goals, technical decisions and a clear journey for the user.
Case study 01
Lead Generation Landing Page
A conversion experience built for campaigns and real-time contact tracking.
Context
The page had to turn paid traffic into WhatsApp or phone contacts without losing visibility into where those conversions came from.
Delivery
A responsive landing page shipped with direct calls to action, event instrumentation and a structure ready for acquisition campaigns.
- •WhatsApp and phone call CTAs
- •Measurable conversion events
- •Structure ready for Google Ads
Google Analytics 4Google Tag ManagerWeb
Visit projectCase study 02
Higher App
A habit product with gamified progression and social features to sustain motivation.
Context
Starting a habit is simple; staying consistent takes visible progress, positive reinforcement and shared accountability.
Delivery
The product lets people plan habits, log completions, track their progress and take part in groups with friends.
- •Habit planning and tracking
- •Progression through experience and levels
- •Groups and shared progress
Digital productGamificationResponsive experience
Visit projectCase study 03
Aster Templates Leads
A catalog of landing pages by industry, created to speed up publishing commercial pages.
Context
Local businesses need to validate a digital presence and start commercial conversations without long projects or complex infrastructure.
Delivery
A set of customizable templates, with a gallery organized by industry, forms and CTAs that route contacts straight to WhatsApp.
- •Templates for different industries
- •Fast customization and publishing
- •Forms integrated with WhatsApp
HTMLCSSJavaScript
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